Su:m37 released the Sum37 Youth Activator Cream and Night Serum which was a huge hit for the brand! 3 years after it’s birth and having seen an upgrade in 2010, Sum37 will relaunch the line with a totally new packaging and colour scheme for the line together with 2 new products!
If you don’t remember, here is the old packaging :
Credits : Joseibi
And now the brand new packaging which does seem to borrow some similarities with LG’s other brand, Sooryehan.
The new line will compromise of 4 products namely,
1. Su:m37 Youth Activator Recharging Cream
2. Su:m37 Youth Activator Recharging Eye Cream
3. Su:m37 Youth Activator Recharging Essence
4. Su:m37 Youth Activator Recharging Spot
The newly renewed line will also feature a new ingredient which was researched for two years called the BS300™ which contains naturally fermented ingredients which helps decompose an protein in our body which inhibits collagen synthesis. Say goodbye to your wrinkles, and say hello to brand new youthful skin.