Lancome releases a pseudo-BB Cream( claims to be MORE than a BB)

Lancome releases a pseudo-BB Cream( claims to be MORE than a BB)

 

Lancome releases a pseudo-BB Cream( claims to be MORE than a BB)

 

 

LANCOME has released a new line here in the West called the Lancome Renergie line ( don’t know if Asia will have this line ) and in that line, there is a BB Cream, but not named as a BB Cream, but instead known as the Lancome Renergie Eclat Multi Lift.

 

In Asia, the famous Lancome BB Cream has undergone an upgrade this year ( the new name will be BB COMPLETE instead of BB BASE ) , and the European market will be getting this pseudo-BB Cream instead. Lancome claims that this is EVEN better than a BB Cream.

 

Instant lifting-effect and illuminating tinted skincare


More than a BB cream, a new generation of multi-function tinted skincare to moisturize, lift and instantly even skin tone.

Beyond lifting, instant skin illumination.

Lancôme creates its 1st lifting and color-correcting skincare enriched with Multi-Tension technology.

Multi-Action Rejuvenating Effect:
• Skin feels firmer and denser, as if lifted. Wrinkles appear reduced, and skin’s texture feels smoother.
• This tinted formula blends effortlessly to instantly illuminate, give a more even skin tone and improve skin’s radiance.

Smooth and tightened, skin visibly catches the light.

Available in 4 universal shades to awaken dull complexions and tone down redness.

Our 1st multi-action tinted skincare that rejuvenates skin’s appearance: skin’s density, texture and tone is enhanced.

Innovation from Lancôme laboratories:

1. Lifting and Firming: Enriched with Multi-Tension technology designed to target the upper layers of the skin.*

2. Color-Correction: As we age, skin loses its natural, youthful color and each skin tone evolves differently. Our color specialists have developed the Bio-chromatic technology to even out the complexion, allow skin to capture light and correct color changes due to aging.
Rénergie Éclat is available in 4 shades for all skin tones, from fair to deep:
    • Fair/Rosy skin: Shade 1 tones down redness.
    • Fair/Beige skin: Shade 2 calms yellowing.
    • Golden/Beige skin: Shade 3 illuminates olive tones.
    • Golden/Dark skin: Shade 4 awakens grey tones.

More than a BB cream, Rénergie Éclat Multi-Lift delivers instant lifting and color correction, restoring the contour and color of a youthful complexion.

 

So with the very daring statement ‘More than a BB Cream’ this is a definitely a must-purchase for review right girls and boys? But their statement ‘More than a BB cream, a new generation of multi-function tinted skincare to moisturize, lift and instantly even skin tone’ confuses me because isn’t that what BB Creams have been doing all these while? Also it says ‘Lancôme creates its 1st lifting and color-correcting skincare enriched with Multi-Tension technology.’ So indeed they are slow..

 

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Categories: BB Cream, Lancome
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